May 24th – so only two weeks tomorrow – is a significant deadline for any Digital Identity suppliers out there.
Why? Because it’s the cut-off point for getting into the UK’s first ever Digital Identity Directory – a special resource for buyers in both the public and private sectors you really want to be in if you want to get in front of stakeholder eyes.
Why the early deadline for a digital product? Because we want to produce a printed version of at least the majority of each company’s details as listed in the physical directory to be in the hands of all our delegates at next month’s Digital Identity conference, Think Digital Identity for Government, which opens its doors at 8.45am on June 7th in Westminster.
There has been a huge amount of interest in the launch of the Directory from both the buy and supply side of the Identity fence. We are getting enquiries from suppliers on a constant basis, and we already have a good variety of products and service offerings in place to put in front of a waiting high-quality public sector audience.
One early entrant was ForgeRock: its Field & Industry Marketing Director, Jo Mavridis, tells us, “Finding the right companies to build partnerships with in order to make the most of the new Digital Identity services/solutions available to both local and central government is of paramount importances, so we are really happy to be part of this new initiative.”
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When constructing the Directory we continued to consult with key parts of central government to ensure that it would prove an effective tool for them. In a recent interview with Cheryl Stevens, Deputy Director of Identity & Trust at DWP Digital, for instance, we heard how, “I think having a UK ID Directory is useful in bringing those with an interest or something to add to our area of expertise together in one place. And I know it will help me when I am prepping for conferences or looking to what is actually out there and with whom; it will cut down the search time I am certain.’
We also spoke with James Downes, Head of Product at Companies House, who pointed out that, “With so many vendors, products, technologies and integration partners to choose from, making sense of the thriving Digital Identity marketplace is a real challenge.
“A Digital Identity Directory is a great idea and will be a welcome addition to the ‘toolkit’. I’ll be making use of it as soon as it’s available and I’m sure it will play a part in our decision-making process.”
The good news is that it’s not too late to get into the first Digital Identity supplier Directory; please email firstname.lastname@example.org and he will be able to send you details of exactly what information will be shared online, how the Directory will be marketed to buyers – and how it will therefore help your brand.