Engage With Our Audience
What We Do
Since 2011 THINK-branded output has endeavoured to provide a platform upon which individuals and teams can understand and navigate the complex but exciting landscape of government digital transformation.
Our industry-leading conferences have proved time and time again that the building of relationships and exchanging of ideas are pivotal in this process, and we are proud to assist in enabling these vital discussions between not only the policy-makers that spearhead this change, but also the individuals that are charged with implementing them.
Our daily ad-free editorial discusses and reports on the developments that are relevant to the discussion and is commended for its independent voice and inclusive standpoint for both suppliers and end-users.
We have been privileged to develop positive, successful and effective relationships with both suppliers and stakeholders across the public sector via our work in creating our conference programmes, editorial and procurement tools. These relationships built around great content, shared goals and trust, have allowed us to create a number of marketing channels for our commercial partners to effectively market to our public sector audience.
Events
We have been producing conferences for the public sector on a variety of tech-based topics for over 10 years. In that time, we have focused on creating powerful agendas that meet the current needs of our audiences across both central and local government.
Originally our events looked at general digital transformation across the government but 3 years ago we made the decision to begin to create conferences focusing on technology verticals with the same public sector backdrop. Our successful conference programme currently consists of 6 events each year, 2 each on Digital Identity, Cybersecurity and Data.
As a sponsor of one of our conferences you have the opportunity to share your insight with our public sector audience, raise the brand and profile of your company and position your business with other thought leaders in the gov-tech space. All of our sponsorship packages offer digital marketing benefits as well as on the conference benefits allowing our sponsors to reach and communicate with our full public sector audience and not just those that attend the conference on the day.
Download one of our media packs for the current conference programme here.
Media Pack
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Digital Content
Think Digital Partners has been producing digital and conference format content for public sector organisations for more than 10 years. In addition to this, we create daily editorial content, which is viewed by over 50,000 people each month. Our writers are a mixture of professional journalists and technology experts, adept at writing authoritative and engaging content. They provide a platform for our clients’ companies, employees and their digital transformation programmes. Given our writers’ individual areas of expertise, we can create content that can be tailored for either IT or business decision makers within our audience and across wider government.
Download our content media pack here or contact us to discuss a bespoke package.
Media Pack
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Event Support
Physical and virtual events are a perfect vehicle for suppliers to promote their products and services to their target audiences. As you know, we regularly produce great conferences, with fantastic speakers and attract a brilliant and engaged audience. With 10 years of experience producing these events, we know how difficult it can be to find a good number of senior decision makers, influencers and policy makers from across central and local government organisations. We also realise that for a variety of reasons, sometimes it is more important for suppliers to run smaller events themselves to focus entirely on their own offerings.
But how do you promote your event to a wide enough public sector audience?
We have a very simple package that will enable you to promote the best elements of your upcoming event to a much wider audience via a series of tailored communications.
Download our event support media pack here or contact us to discuss a bespoke package.
Media Pack
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Directories
We launched the Digital ID Directory in the summer of 2019 to help public sector buyers find appropriate suppliers for the identity projects that they were procuring on. With over 70 different criteria for buyers to search against we are able to generate a list of suppliers that meet the needs of these government buyers. The Digital ID directory now gets over well over 7000 views from buyers on a monthly basis.
Following on from the success of the ID Directory, we have now launched a Cybersecurity Directory to sit alongside it. The Cybersecurity Directory also has over 70 different criteria to search against and is currently reviewing around 3,500 views per month.
View the Digital ID Directory
View the Cybersecurity Directory
Download the media pack for the directories here to find out about the benefits, promotion campaign and reporting.
Media Pack
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Research
Our research is led by Jessica Figueras, a highly respected analyst and strategy advisor in public sector technology.
Carrying out rigorous research with public sector decision-makers is a great way to:
- Gain a better understanding of your customers
- Ensure that your products and services fit the needs of the public sector
- Plan and execute effective sales and marketing campaigns.
View content on a research project
Download our research media kit here for a full explanation of our offering and an example of research completed in 2020.
Media Pack
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Content-Syndicated Lead Generation
We are now running a new format of lead generation offerings for our supplier partners that target government organisations.
All campaigns will be based around unique content that will be created by our hugely experienced and well-respected editor, Christine Horton. The editorial will be published on our own website and promoted across our social media channels and in our weekly newsletter. The content can take the form of an interview, case study or feature and will refer to a piece of gated content that we hold on the TDP website. We will then work to an agreed minimum target number of leads for each campaign. Some of our editorial campaigns can be combined with telemarketing to offer lead profiling in addition to qualified leads.
For full details, download our Lead Generation media pack here.
Media Pack
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