Editorial

Auth0 launches Marketplace

Vendor says marketplace will help put identity front and centre of digital transformation projects

Posted 7 October 2020 by

Identity vendor Auth0 has launched Auth0 Marketplace, enabling customers to extend the core functionality of the Auth0 platform.

Auth0 Marketplace has a range of verified partner integrations, allowing organisations to combine the platform with adjacent technologies. This, says the vendor, helps put identity at the forefront of larger projects such as digital transformation, threat detection, compliance and customer conversion.

“Giving customers the power to fully adapt Auth0 to their needs widens their ability to build a secure, end-to-end holistic identity solution. Auth0 Marketplace partners represent the integrations that matter for identity,” said Shiven Ramji, chief product officer at Auth0.

The firm notes that the role of identity management within enterprises is becoming more critical, making extensibility a pivotal feature within any identity platform. 

Auth0 Marketplace supports solutions that include Consent Management, Identity Proofing, Log Streaming, Security, SMS/Email, Single Sign On, and Social Login. Once integrations are selected, installation wizards and guides help customers enable these new partner solutions. 

The launch of Auth0 Marketplace has two new categories of partner integrations.

Consent Management enable users to obtain and maintain user consent records for collecting data (e.g., via cookies) for adherence to data privacy regulations like GDPR and CCPA. Auth0 Marketplace features new partner integrations including MyLife Digital and OneTrust.

Identity Proofing can verify a user’s identity based on real-world factors (e.g., biometrics) and additional factors before granting access. Auth0 Marketplace launches with partner integrations from Onfido, Vouched, ID DataWeb and Caisson.

Data privacy policies

Auth0’s existing integrations are also now discoverable and available in Auth0 Marketplace, including recently-launched Log Streaming from Splunk, Datadog, Azure Event Grid, and Amazon EventBridge. 

“Consent management, together with identity management, provide a powerful solution for the adherence to the many data privacy policies, like GDPR and CCPA, that continue to crop up and provide incredible hassles for companies,” said Kevin Kiley, chief revenue officer at OneTrust.

“This issue and need will not go away. Being a premier launch partner in Auth0 Marketplace gives us visibility with Auth0’s thousands of customers, and provides them with an integral technology that is more important than ever with today’s numerous privacy laws.”

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