Digital identity platform Digital Identity Net has been awarded a £175,000 development grant from the UK Government’s innovation agency to further develop its OneID digital identity solution to tackle under-age and excessive gambling.
Digital Identity Net is behind OneID, a product currently in pilot prior to a planned public launch later in 2021 which aims to help the gaming sector validate the identities of individuals.
The firm says the Innovate UK grant will fund further research on how the use of bank-validated identities reduces the financial and societal impact of gambling addiction. The research will look at a range of use-cases for OneID to confirm its effectiveness in tackling social harms from gambling misuse, such as addiction and mental health problems.
In addition, it says the research will investigate the application of OneID in helping identify problem gamblers and directing them to relevant support services. Additoanlly, it will enable wider research by Digital Identity Net into enabling social and economic inclusion for the poorest members of society by creating an assured and trusted ‘Digital Identity’.
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“We are delighted to receive this grant from Innovate UK and the recognition of the importance of tackling under-age access to online gambling platforms,” said Martin Wilson, CEO of Digital Identity Net.
“We know that gambling disproportionately affects the financial and health well-being of the poorest members of society. Digital Identity Net was founded with a clear social purpose to benefit the wider society, and this financial support from Government will enable us to advance our work in providing a secure and trusted source of identity information for UK citizens.”
“In these difficult times we have seen the best of British business innovation. The pandemic is not just a health emergency but one that impacts society and the economy,” said Dr Ian Campbell, Innovate UK executive chair.
“The Digital Identity Net project to improve financial wellbeing from gambling addiction, along with every initiative Innovate UK has supported through this fund, is an important step forward in driving sustainable economic development. Each one is also helping to realise the ambitions of hard-working people.”
